SEO (Search engine optimization) क्या है पूरी जानकारी हिंदी में सीखें

what is seo search engine optimization learn in hindi

Digital marketing & Internet ki Duniya es teen letters ke word “seo”par nirbhar karti hai. bahut badi-badi companies jo apne product and services online sell karti hai. woh Lakhon rupee sirf seo par spend karti hai. Aakhir ye SEO (Search Engine Optimization) क्या है.

Agar Aapne bhi iska naam bar-bar suna hai ya kahi likha dekhta hai ya fir aap Internet and digital marketing me new hai to yeh word aapko bar bar sunne ko milta hai.

Aaj hum aapko bahut he simple way me iske baare me batane wale hai. agar Aap is post ko dhyan se achhi tarah padh le to aap aasani se seo ke bare me jan janeyege.

SEO (Search Engine Optimization) क्या है? what is seo?

SEO की full form Search Engine Optimization hai. jiska sidha connection Search engine se hota hai. seo ek type se search engine me apni website ko Top par lane ke rules hote hai. jisse hamari website par traffic increase ho sake. Agar aap in rules ko Follow karte hai to aapki website search engine me First page par show hoti hai.

Website ko first page par lana isliye zaroori hota hai kyuki jyadatar log First page par aane wali website par visit karna pasand karte hai aur iske liye hume seo ko follow karna padta hai.

koi bhi company ya Person apni website isliye banata hai taki woh apni service and product ko sell kar sake but uski website par traffic yani log visit nahi karte hai to woh apne products kaise sell karega isliye hume website ko first page par lane ke liye Search engine optimization karni padti hai jisse hamari website par traffic increase ho.

Website par traffic increase hone par hamari online earning increase hoti hai. sath he website ki value search engine me increase hoti jati hai jisse website ki ranking increase hoti hai.

SEO (Search Engine Optimization) क्या है? what is seo?

उदाहरण के लिए– Search engine optimization Bilkul traffic rules ki tarah hota hai, Jaise traffic ko Smoothly (सुचारू रूप) se chalane ke liye road map ki zaroorat hoti hai taki logo ko kisi problem ko face na karna pade aur woh jaldi se apna rasta chun kar apne target tak aasani se ja sake.

Exact waise he SEO bhi ek search engine Traffic Rules hai. taki jab koi bhi search kare to use sahi information mile. iske liye search engine ka roadmap hota hai जिसे Seo (Search engine optimization) कहते है।

Seo and traffic rules dono he logo ke liye kaam karte hai. taki hamari journey achhi rahe. Jaise agar aap “what is seo” search karte hai lekin jo results aate hai woh kisi dusre ke bare me aate hai to aapko bar-ar search karna padega matlab ki aapki journey and user experience kharab raha.

isliye Google search engine apne user experience increase karne ke liye “seo factor” ka use karta hai jise uske users ko fastly and correct information de sake.

Har Search engine ke apne seo factor hote hai. aaj ke time me Google sabse bada Search engine hai poori duniya me sabse jyada istemal kiya jata hai. Google lagbhag 200 seo factor par kaam karta hai.

Agar aap Seo ko ek line me samajhna chahte hai to aap ye jaan le ki Google wahi content pasand karta hai jise user read karta hai. jisse woh content apne aap google ke first page par chala jata hai.

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Search engine क्या होता है

Sabse pehle aapke liye yeh jan na zaroori hai ki Search Engine क्या है. Search engine ek aisa algorithm hai jo hamare dwara internet par search ki gayi jankari ki sahi information dene ka kaam karta hai. Iske liye woh apne database ki information ko fastly crawl, index, and rank deta hai. jise जिसे SERP (Search engine Result Page) कहते है। kisi bhi page ko search result me top par lane ke liye Seo ki bahut importance hoti hai. google,Yahoo, Bing यह सब search engine है।

SERP – Jab aap kisi bhi search engine me search karte hai.Jaise what is seo in hindi uske baad jo list aati hai use search engine result page means SERP kahte hai.

what is seo (Search Engine Optimization) in hindi

Aaj ke time me google search engine sabse jyada popular hai kyuki agar hume kuch bhi search karna hota hai to hum google search engine का इस्तेमाल (use) karte hai. Duniya me 70% users google ka use karte hai.

Kya aap jante hai jab aap google par kuch search karet ahia to Google aapko best results dene ke liye 200 factor ka istemal karta hai. Jo article google ke in critarias ko follow karta hai wahi aapko google ke first page par show hota hai. jisse aapko right information mil sake.

Search engine कैसे काम करता है

Jaise agar aap search karte ho “what is seo”  to Search engine pehle se he crawl and index ki huie ranking list ko aapke samne show kar deta hai. jise Search Engine ke Bots & Spider lagatar 24 hours crawl &index karke apni ranking list bana lete hai. jaise he aap kuch search karte hai to wo aapko search engine Result Page(SERP) par show hone lagta hai.

Waise to Sabhi Search engine ke kaam karne ka alag-alag tarika (technic) hota hai but har search engine 3 steps me kaam karta hai.

1. Crawling
2. Indexing
3. Ranking

Search Engine कैसे काम करता है

Ab Aap Samajh chuke hai ki search engine क्या है कैसे काम करता है. Isliye ab aapko search engine optimise samjhne me aasani hogi.

types of search engine optimization

1. On page Seo
2. Off page Seo

Types Of Search Engine Optimization

Search engine optimization ke 2 important factor hai. sabse pehle hum baat karenge “on page SEO” ke bare me kyuki yeh website par organic Traffic increase karne me most important factor hai.

Apni Website ko search engine optimize ke according setup karne ke liye jo kaam us par kiya jata hai उसे On Page SEO कहते है।

Aisa karne me aapka organic traffic increase hota hai.Google par keyword search karke direct aapki website par aana organic traffic कहलाता है।

on page SEO ke bahut saare Factor hote hai jinki help se aap apni website ko On page SEO ke liye optimize kar sakte hai.ab janiye kuch common factors.

♦website design

♦Mobile-friendly Website

♦Website Structure

♦site speed

♦Website Favicon

♦Title Tag

♦Meta Description

♦Keyword Density

♦Image Alt Tag

♦URL Structure

♦Internal Links

♦Highlight Important Keyword

♦Use Heading Tag

♦Post-Good Length

♦Google Sitemap

♦Check Broken Links

♦SEO Friendly URL

♦Google Analytics

♦Social Media Button

♦HTML Page Size

♦Clear Page Cache

♦Website security HTTPS etc

Off Page Seo :

Apni Website and post ko search engine me rank karne ke liye uske link ko Internet par promote karna Off Page SEO कहलाता है।

Jab aap ki post ko internet par promote & share kiya jata hai to aise me search engine ko kuch signals jate hai jisse search engine us post ki Ranking increase kar deta hai.

Off Page SEO karne ke bahut sare tarike hai. Jinki help se aap apni post ki Ranking Increase karke apni website ka traffic badha sakte hai. ab hum aapko kuch Off page seo ke tarike bata rahe hai.

1.Social Networking Site :

♦Facebook
♦Facebook group
♦Twitter
Google keen
♦Facebook page

2.Social Bookmarking Site :

♦Tumblr
♦Pinterest
♦Diggo
♦Digg
♦Linkedin
♦Reddit
♦Stumbleupon
♦Delicious etc

3.Guest Posting

4.Forum Posting

5.Blog Commenting

6.Blog Directory Submission

7.Search Engine Submission

8.Classifieds Submission Site

9.Video Sharing site

10.Photo Sharing site

11.Question and Answering Site

Type of Seo (Search Engine Optimization) Techniques

1.White hat seo
2.Black hat seo

Seo Techniques bhi 2 type ki hoti hai. jihne aap ka samjhana bahut zaroori hai. Agar aap inhe nahi samjhte to Traffic increase hone ki jagha ye aapki website ko nuksan pahucha sakte hai.

Type Of Seo (Search Engine Optimization) Techniques

1.White hat SEO

Jab aap apni Website ke liye natural way se search engine optimization and link building karte hai to  उसे white hat SEO कहते है। India ke best Hindi blog and blogger isi technique ka istemal karte hai yeh aapki website ke liye bahut achha hai. Isse website ki value ke sath-sath traffic bhi increase hota hai.

what is white hat SEO

2. Black hat SEO

Jab kisi website ko Google par rank karne ke liye Search engine ki Guidelines follow nahi ki jati उसे Black hat SEO कहते है . iske istemal se website par bura prabhaw padta hai.

 what is black hat SEO

Conclusion: SEO (Search Engine Optimization) क्या है

Hello Dosto, To Es post me humne aapko Seo क्या होता है और वह किसी भी website के लिए कितना जरूरी होता है iske baare me पूरी जानकारी हिंदी में bataya hai. i hope ki aapko samajh aa gaya hoga ki Search Engine Optimization कैसे काम करता है.agar aapka koi sawal abhi bhi baaki hai to hume comment kar aap puch sakte hai.Thanks for reading & keep visiting..

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